5 Steps to Goal Setting For Female Entrepreneurs
Goal setting. Setting goals. However I try and phrase it, it’s never been my favourite thing to do nor talk about. I used to hate making goals. Because I never set realistic ones, and therefore failed at the first hurdle. Then I’d feel like a twat and a failure and get all pissy and refuse to ever set any sort of goals again. I felt like I wasn’t a goal kind of woman and they wouldn’t really aid me. And then I read a blog post. I used to steer clear of any goal setting language type posts for fear that I would get pissy but this one surprised me. I found out that I wasn’t setting my goals properly and there was a way I could both achieve them and feel more like a winner than a grumpy cow. Trying to start and grow a business can seem like a bloody huge task, akin to being stuck in a “how clean is your house” episode and not knowing where the fuck to start. Our end goal is usually – have a successful business. But how do you get there? What steps are in between? And being a business owner or entrepreneur usually means you’re doing it your bloody self. There’s no higher power, growling down at you to keep on task or telling you which route is the most productive. Oh no, you’re alone. And it’s extremely hard being disciplined when you’re the boss. So, here’s my tried and tested 5 step plan to setting achievable goals without becoming a grumpy cow.
1. Be Bloody Picky In a world that expects women to literally do it all, I want you to do one thing. Don’t multitask your goals. Pick one goal at a time. It’ll be hard I know. For I am the worst at trying not to multi task but in order to really achieve you need to focus on one goal at a time. Therefore, pick the one that is highest up on your priority list. The one that you can’t ignore, one that you are really invested in achieving.
2.Make SMART Goals So you have your one goal. You’ve picked it and you are happy. Super. Now make sure it’s a SMART goals. You remember SMART goals right? I’m pretty sure every school, university and workplace in history has at one point, tried to make you write some and you’ve undoubtedly written shit ones just to get them off your back. S- Specific Make your goals as specific as you can. “starting a marketing thing” should be replaced with “implementing a social media marketing strategy within the next 6 months”. By clearly defining your goals you can cut down on the evil that is procrastination. M- Measurable Realistic deadlines will make sure you don’t fall at the first hurdle. Expecting your website to be up and running with a full SEO makeover in a week just won’t work and will make you feel like a grumpy cow. However, setting your goal with a realistic time frame will mean its more likely to be achieved. A -Attainable Don’t frustrate yourself more than you have to. Goals need to be attainable, so be brutally honest with yourself about what you can achieve and when. R- relevant Your goals should clearly align with your overall direction for your brand and business. There’s no point planning a goal for a service if you don’t see it benefiting your brand. T- time bound Set a time limit. Setting deadlines will provide a sense of urgency and keep you on your toes. But, again set realistic time limits, you want to give yourself a great shot at achieving these goals and setting deadlines that fit in with your other business and personal commitments will help.
3. Write It Down Anywhere. By anywhere I mean in that fancy notebook you totally don’t want to write in because you’re saving it for a special occasion, or write it digitally ( I use Trello personally). But the main point is that you write it down. By writing it down, you are making yourself accountable for taking action on this goal. It’s a bit like a contract with yourself. By writing things down, especially in nice notebooks, I feel like I am halfway to actually doing it and thus achieving it.
4. Roadmap Your Plan In order to reach your ultimate goal you need to break it down into smaller, more manageable steps. Smaller steps will help keep your enthusiasm up, and with each small step completed you can feel a lovely warm sense of achievement. Breaking down your goal can help keep it achievable and help keep you focused. You can even celebrate each smaller goal reached, by drinking wine, or buying yourself new pretty notebooks in which you won’t write in.
5. Start! Here’s the fun part. Start working on your goal, step by step. If you find you aren’t working through your steps at the pace you thought you would then there is no shame in reworking the goal or the steps in which to get there. Be mindful of your long term goal and the fact that you won’t achieve it overnight. And give yourself the grace to be flexible. Unfortunately things do crop up and we cannot always stick rigidly to our plans, no matter how well intended they are. Taking a break and coming back to a goal doesn’t mean you haven’t achieved it. Life isn’t a race after all.